Say Yes to Books Branding
Client
Say Yes to Books
Media
Adobe Illustrator
Digital Illustration
Team
Hanifiana Kartikasari
Year
2021
I designed branding for a non-profit literacy education organisation that provides book access for underprivileged children and teenagers. Using colourful illustrations and design to bring a more friendly & fun approach. The social marketing functions as a gate for wider exposure and partnerships. I was also in charge of animation and video editing.
We collaborated with local bakery and stationery brands to fundraise for children’s literacy programmes. For each purchase, we designed a range of materials, such as stickers, bookmarks, and greeting cards, to add a personal and memorable touch.
Additionally, we partnered with practitioners in publishing, education, and literacy to host community events that raised awareness of the organisation and its cause. For these programmes, we designed pitch presentations, virtual webinar backgrounds, certificates, and marketing posters that maintained a cohesive visual identity across platforms.
